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Spotify: Why Th...

Spotify: Why They’re Leaders in the Music Streaming Industry

When you think of music streaming today, you think of Spotify. And there’s a reason for that. Over the last five years, the number of premium Spotify premium users grew from 71 million subscribers in 2017 to 205 million subscribers in 2022. Compared to Apple Music’s 78 million subscribers as of June 2021, Spotify reigns supreme in the music streaming industry. And Spotify has so much market share ...

What’s New Newsletter Vol. 172...

What’s New Newsletter Vol. 172 “The Importance of Positive Google Reviews”

When you want to look for a new restaurant to go to or get your car serviced, the first place you’ll look is Google. The same can be said when you’re looking for any kind of service from a business. A...

Contactless Pay...

Contactless Payment Technology: Why It’s Risen in Popularity

Contactless payment, also referred to as tap-to-pay, refers to tapping your card, smartwatch, or smartphone to pay for something via a point-of-sale (POS) system. The most popular examples are contact...

What’s New Newsletter Vol. 171...

What’s New Newsletter Vol. 171 “Reminder to Switch Over to Google Analytics 4”

In case you missed it, Google Analytics is sun-setting Universal Analytics (UA) at the beginning of next month. In 2020, Google Analytics introduced Google Analytics 4 (GA4), giving users the option t...

What to Consider When Expandin...

What to Consider When Expanding your Business Overseas

For companies looking to expand their business, one way to do so is by selling and promoting their offerings in a foreign country. It opens opportunities for your business to sell to a new audience, w...

What’s New Newsletter Vol. 170...

What’s New Newsletter Vol. 170 “What is Content Marketing?”

Unlike traditional marketing efforts, content marketing doesn’t promote by directly selling to potential customers. Instead, it pulls people in with educational and entertaining content. This content ...

Meta’s New Text...

Meta’s New Text-Based Twitter Competitor App

Ever since Elon Musk acquired Twitter, many users have been itching to find a viable replacement. So far, some have found solace in Mastodon and Bluesky, a newer app launched and endorsed by co-founder and former Twitter CEO, Jack Dorsey. But now, Meta’s thrown its hat in the ring with its upcoming text-based app. It currently doesn’t have an official name, but internal Meta staff members call it ...

What’s New Newsletter Vol. 169...

What’s New Newsletter Vol. 169 “Learn Japanese Online”

If you didn’t already know, Pacific Software Publishing Inc. (PSPINC) started as a one-man operation in 1987 by our founder, Kenichi Uchikura. While we’re known for our web hosting services, the origi...

Facial Recognit...

Facial Recognition: How it Works and the TSA’s Pilot Project

Facial recognition technology identifies and confirms someone’s identity using their face. Along with fingerprint validation, DNA matching, eye recognition, hand geometry recognition, voice recognitio...

What’s New Newsletter Vol. 168...

What’s New Newsletter Vol. 168 “Business Uses for Web Forms”

Online forms, or web forms, allow customers to enter valuable information. It could be as small and simple as their name and email address, or it can include payment information. Regardless, businesse...

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