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What’s New News...

What’s New Newsletter Vol. 190 “Norco Print”

Recently, we had a customer, Norco Print, who came to us needing some updates to their website. When we looked over their requests and how they’d set up their previous site, our experts realized the scope of this project would be well over their budget. Instead, we suggested we rebuild their entire site for them with one of our web packages. That way, they wouldn’t spend thousands of dollars to up...

What is IMAP?

What is IMAP?

IMAP stands for Internet Message Access Protocol and is a set of protocols that allows mobile and email desktop applications to access email on an email server. POP, in contrast, stands for Post Office Protocol, which downloads email messages to your device locally before deleting them from the email server. Both are used to access emails on an email server, but they’re both done in different ways...

What’s New News...

What’s New Newsletter Vol. 189 “Physical Menu Designs”

You may know that we help design digital menus with ImaMenu, but did you know we also design and redesign physical menus for small businesses, too? We recently helped Ichiban PB, a Japanese restaurant in San Diego, redesign their menu. Two weeks ago, our San Diego team headed over to visit and see the menus in person. While they were there, the server told them how much the new menus helped since ...

Market Online with Canva

Market Online with Canva

Marketing online is vital in business, especially small businesses. Most small businesses know that it’s important to have an online presence, but not all of us are skilled graphic designers. With billions of people actively using the internet worldwide, it gives you that much more opportunity to increase your brand’s awareness, build your online community, and increase traffic toward your website...

Announcement: Mail Server Up...

Announcement: Mail Server Update

Dear valued customers, Thank you for choosing Pacific Software Publishing, Inc. We are always looking to improve the services we offer you. As such, we will be conducting mail server update. You may experience delay in sending emails for a few seconds during the time below. The schedule is as follows: * USA Pacific Daylight Time - Oct 9th (Mon) 9:30 - 10:00am * Japan Time - Oct 10th (Tue) 1:30 - 2...

What’s New News...

What’s New Newsletter Vol. 188 “Send Large Files Without Uploading to the Cloud”

Since the pandemic hit, so many more everyday interactions, for individuals as well as businesses, occur online. This includes sending files to each other, regardless of how large they may be. The problem with emailing a large file to another person is that many email providers set a limit on how big a file is. For files that are too big, there’s usually an option to link the photo to either your ...

The Importance of Prioritizing ...

The Importance of Prioritizing Customer Experiences

Marketing professionals have always known giving customers the best experience possible is important, and that it refers to the entire customer journey rather than ending after making the purchase. Delivering great experiences has only become that much more important. Businesses have the opportunity to maintain and strengthen relationships with customers at every step of the customer journey by bu...

What’s New News...

What’s New Newsletter Vol. 187 “New ImaMenu Features!”

We’re happy to announce that our easy digital menu builder, ImaMenu, now has new features! After we realized some of our customers were using it to create secret menus, we went straight to work to build out our product to better serve our customers. Now, with ImaMenu, you can: Enable limited-time access to your menu. Add a countdown clock. Add a secret menu passcode and access menu. Temporary menu...

The Success of Secret Menus

The Success of Secret Menus

If you’ve ever gone to Starbuck's, McDonalds, or In-N-Out, you’ve probably heard of secret menus before. A secret menu consists of hidden or popular customized menu items that a restaurant can make but doesn’t advertise. Most places that have secret menu items haven’t created them on their own; customers asked for different customizations, and they became popular over time. And since they’re usual...

What’s New News...

What’s New Newsletter Vol. 186 “Extortion Fraud”

Online scams have been around for a long time, but over the last few years, they’ve gotten more popular. Specifically, extortion frauds have become popular as many of our customers have received them in their email inboxes. Extortion frauds usually occur over email and consist of cybercriminals sending threatening messages demanding payment in exchange for not releasing sensitive information. Whil...

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